3.15 pm Social Graph Optimization
Martin Green, Chief Operating Officer, Meebo
Social graph optimisation is becoming increasingly important in marketing: but are you using all the tools at your disposal
Promo for Meebo bar (http://bar.meebo.com/)
- Can share content with friends in real time via the social graph. i.e. AllThingsD.com
- Content discovery on every page.
- Showed example of how Hershey’s used an ad via the meebo bar on the Hollywood Reporter website to connect consumers to their friends.
Now time for scheduled “break for afternoon nap, tea & coffee.”
