Alerti

Social Media Monitoring – Future of Engagement – Audi Ad

February 7, 2012

Last week’s Super Bowl game saw Audi try to use the vampire trend to their advantage. Audi ran a commercial for their new LED headlights, saying they were as close to daylight as you can get. The ad featured a cool, hip vampire arriving at a bonfire in his Audi and accidentally vaporizing a dozen of his friends. They got caught in the headlights, and we all know Vampires are destroyed in daylight. They pushed .....

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Alerti Social Media Monitoring and Management Service

January 18, 2012

There are a lot of players in the social media monitoring space, and those of us who use the tools have had a few years to try out different options and understand what works, what doesn’t, and what we want in a good service. I was stunned to read a recent survey of social media monitoring service users in Media Bistro and see that only 1 in 3 respondents are “happy” with their current social .....

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