green marketing

Green Unplugged the green marketing event of the year

April 20, 2010

Green Unplugged the green marketing event of the year Are you Connecting with Environmentally Aware Consumers? Communicating Sustainability will bring together leading brands, advertising, PR, marketing and packaging experts for a one-day conference in London on the 7th of June 2010. Many companies are realising the commercial benefits of becoming greener and the “green” consumer (or LOHAS) market is now said to be worth over $540 billion worldwide. Most companies, however, are still not making .....

Facebook Marketing in Action with Artful Change and the Jay Trainer Band

August 31, 2009

Facebook Marketing is a strong boost for both for profit companies to connect with their customers and build their brands. And it is already well-known that having a strong social media presence will do the same for individuals. With last week’s Summer of Social Good Conference from Mashable, it became apparent that social cause- driven nonprofits can also have a major impact through online channels. One organization, Artful Change, is on a mission to blend .....

Wilkins Ice Shelf News

April 5, 2009

“PARIS (AFP) — A Jamaica-sized ice shelf is close to wrenching itself away from Antarctica, following dramatic weakening of an ice “bridge” linking it to the continent, the European Space Agency (ESA) reported Friday.” AFP The Wilkins Ice Shelf part of the Antarctic ice shelf has just severed its last links with land and is happily breaking up into lots of icebergs and heading off to sea leaving the Antarctic, once again the map of .....

An interview with Adam Riemer Senior Director at Livemercial and AsSeenOnTVNetwork.com

March 27, 2009

Livemercial and AsSeenOnTVNetwork http://adamriemer.me/ Please NOTE As of June of 2009, Adam no longer works for Livemercial and AsSeenOnTVNetwork. I am kicking off a new series with Affiliate Marketer’s and my first interview is with Adam Riemer, Senior Director at Livemercial and AsSeenOnTVNetwork.com.  I chose Adam for the sole reason that he holds good parties! Well, that and the fact he is doing a great job at Livermecial, growing both affiliate numbers and revenues by .....

Carbon Offsetting

March 23, 2009

Carbon Offsetting: The Basics Carbon Offsetting is the process of neutralizing carbon emissions. Simple, right? But what is a carbon offset? And what are carbon emissions? What’s carbon, anyway?  These questions are essential to understanding of the process and theory behind carbon offsetting. There are many key terms and, as in any field, there are multiple working definitions of each term, depending on which expert you talk to. Definitions are not set in stone, but .....

Where the Green’s @: Top Ten Green Twitterers

March 20, 2009

This week I’ve seen more than one blog talk about how Twitter is growing by over 1000%.  1000% growth!  Maybe it’s good that Evan Williams was called to the White House to talk about the economy.  It could be my twitter competition drawing in all their new users.  The internet is the future of green marketing and social media is the future of everything marketing. As I’ve said before, social media already is and will .....

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