March 11, 2010
Social Studio by StrongMail Social Studio is a suite of tools to enable digital marketers to create manage and monitor social media campaigns. What business problem is it resolving? By providing campaign creating, management and monitoring StrongMail want to empower digital marketers to provide clear ROI numbers for work. Marketers finally have access to the metrics that they need to evaluate the performance of their social media efforts. Whether they are launching viral referral campaigns or .....
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Strongmail Social Studio
January 11, 2010
Social Influence Benchmark Report by www.StrongMail.com StrongMail recently released its inaugural Social Influence Benchmark Report, which shows that branding campaigns should be targeted to Twitter and blogs, but sales campaigns would be better served by email marketing and blogger outreach. The report covered the following sharing channels: email, Facebook, Twitter, blogs (blogger, WordPress, personal links and embedded badges) and “other” (Myspace and Bebo). Content Sharing and Extending Brand Reach In what will likely be surprising .....
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Email,
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