word of mouth marketing

Everything you need to start and run a business in the UK

January 29, 2011

On Thursday this week in went to the launch of The Start-Up Kit. It contains everything you need to start and run a business in the UK. It is the brain child of well my friend the best-selling author Emma Jones. The great thing about the pack is that it contains a book with all the advice and information you need including example business plans etc, but it also contains over £400 pounds worth of .....

The Bees Awards announce their 2011 Jury

January 24, 2011

The Bees Awards, the first international social media marketing awards for communication professionals, reveal today their esteemed 2011 jury panel members. The event will once again award winners in over 23 specialized categories, including 8 new categories in the fast paced social media marketing world. The ceremony will be held at the Legion of Honor in San Francisco on May 3, 2011 at 7pm and will be live-streamed over the Internet. I had a good .....

How strong is Word of Mouth Marketing on the Web?

May 21, 2010

Word of mouth – There are different ways to get your brand out there. There are many people to follow, there is lots advice, so whose advice should you be listening to and who should you be avoiding? Firstly as marketers it is important to understand who your consumers trust enough to take advice from and secondly how do you become a trusted source for customers to follow you? Forrester’s Marketing Forum shed some light .....

Monitoring Social Media Bootcamp London

January 15, 2010

A SOCIAL MEDIA MONITORING MASTER-CLASS All you need to know about Social Media Monitoring brought to you by the best in the world.  Nathan Gilliatt, Katy Howell, Luke Brynley-Jones, Marshall Sponder. Monitoring Social Media Bootcamp is a one-day training event offering a master-class in social media monitoring. An essential event for anyone seeking to monitor their brand or online reputation, measure the results of social media marketing campaigns, or simply engage with customers in real-time, .....

Inbound Marketing Meetup for 28th Jan at the Pitcher & Piano in Holborn 7.30pm

January 13, 2010

Inbound Marketing Meetup for 28th Jan. at the Pitcher & Piano in Holborn 7.30pm. Luke Brynley-Jones and I will be giving a brief intro to inbound marketing and the aims of the group – then we’ll have a presentation from the guys at Silicon Cloud, a specialist inbound marketing company that’s partnered with Hubspot in the US. Silicon Cloud have also agreed to sponsor the drinks – which means they are free to you and me .....

Freedata Labs

December 7, 2009

Freedata Labs Alex loved Monitoring Social Media 09 (MSM09) he thought that the speakers were great. Who is Freedata Labs? Freedata Labs has been operating for more than fifteen years and today has more than 50 clients across Europe in a range of industry sectors.  From its branches in Milan, London and Turin, Freedata offers its services in all of the main European languages. Freedata has a background in data management, statistical analysis and data .....

Whitevector Tommi Lehtonen an interview

December 2, 2009

Whitevector Tommi Lehtonen an interview At Monitoring Social Media 09 (MSM09) I asked Tommy for his takeaway from the social media conference. Tommy says that consumer brands are finally getting the message about social media monitoring.  Mr. Tommi Lehtonen +358 50 511 4386 firstname.lastname@whitevector.com Whitevector helps companies to take advantage of these discussions in brand management and marketing. The company is a forerunner in social media measurement. The main product is Chat Reports, a web-based service .....

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