I often get asked by companies wanting to do blogging outreach, what should be offer bloggers? Here are some tips.
•An interview with your CEO.
•Get them a press pass to an event.
•Give them prizes to run a competition on their site and give to their audience.
•Do a post on your blog site as a list of top 10 bloggers in the field. Fame.
•An interview with them on your company blog.
•Quote them on your blog and link back to them.
•Quote them in your press releases.