March 25, 2009
Chris Brogan and Julien Smith were talking about the definition of a Trust Agent this week and how that concept applied to people in the online community. (http://www.chrisbrogan.com/talking-trust-agents-with-julien-smith/#comments) Trust Agents are basically early adopters and heavy users of emerging social media outlets and other internet tools who take on the most power and influence in their area. He goes on to point out that this is happening to individuals rather than businesses in the internet .....
Tagged as:
@guykawasaki,
@Zappos,
Alltop,
Chris Brogan,
e-Book,
early adopters,
ebook,
green online marketer,
GreenWombat,
Guy Kawasaki,
heavy users,
influence,
Julien Smith,
Max Gladwell,
Most Importantly,
online community,
social media outlets,
Trust Agent,
vision and values
March 23, 2009
Carbon Offsetting: The Basics Carbon Offsetting is the process of neutralizing carbon emissions. Simple, right? But what is a carbon offset? And what are carbon emissions? What’s carbon, anyway? These questions are essential to understanding of the process and theory behind carbon offsetting. There are many key terms and, as in any field, there are multiple working definitions of each term, depending on which expert you talk to. Definitions are not set in stone, but .....
Tagged as:
Carbon,
Carbon Credit,
Carbon Dioxide,
Carbon Emissions,
carbon footprint,
Carbon Neutral,
Carbon Offset,
Carbon Offsetting,
carbon offsetting affiliate program,
Carbon Offsetting: Key Terms,
co2,
green marketing,
neutralizing carbon emissions
